Effective Seminar Marketing Institute Effective Seminar Marketing Institute International
Seminar Marketing Webinars Click Here for More Information


Take Elliott for a
FREE Test Drive

Ralph


Email me directly (
elliot@clemson.edu) with a question you have about seminar/conference marketiing. Capitalize on my practical marketing experiences leading the growth of the seminar/conference programs at Clemson University from a $70,000USD operation, serving several hundred delegates a year, to a multi-million dollar program serving over 20,000 people annually.

Take me for a FREE test drive with your question. All inquiries are confidential and answered personally by me... no autoresponders, no sales pitches, no bait and switch tactics, no harvesting of your email address... just your question and my answer!

 

ESMI On-Site Topics

  1. Getting Participants and Customers to Respond
  2. Timing Your Promotions to Optimize Responses
  3. Financial Issues to Improve the Bottom Line
  4. Promotional Components to Increase Registrations
  5. How to Use Copy That Builds Rapport and Empathy So Recipients Respond
  6. How to Get More Mileage Out of Your Internal Database
  7. Database Quality Through Management and Maintenance
  8. How to Use the External Database to Build Attendance
  9. Testing and Tracking to Determine What Works Best
  10. Effective Use of Email, Search Engine Optimization, Search Engine Marketing, Ads and Telephone Marketing
  11. How to Get Your Direct Mail Past Saboteurs and to Produce a High Response Rate
  12. Selecting the Ideal Location/Venue for Your Events
  13. The Program Evaluation as a Marketing Tool
  14. Effective Marketing and Selling of In-House Seminars

Topic Details: Topics 1-4 |  5-8  | 9-12 | 13-14

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